In advance of the weekend this website and various social platforms will showcase a range of participating businesses with details on the product offerings and special offers available for consumers.

A comprehensive PR campaign will drive awareness for #BuyDonegalWeekend through media outlets, influencers and the businesses of Donegal.

On the weekend itself, the people of Donegal near and wide will all come together and show their support for Donegal businesses by purchasing a product or service and sharing an image on social media (Twitter, Facebook or LinkedIn)